We conduct trade situation research for retail – regular or one-time inspections of outlets. We evaluate the quality of personnel work or your partners’ performance of obligations under contracts.
Retail audit is a complex of measures for studying the trade situation in a retail outlet. It helps to understand how effective the merchandisers’ work is and how successful the sales are in a given outlet.
Retail audit includes an assessment of the availability and quantity of goods in an outlet, availability and relevance of price tags, commercial package condition.
This information helps to conduct a thorough analysis and develop a complex of measures to eliminate deficiencies and increase sales.
Outlet audit will help those who need to check the competitiveness of prices, relevance of the outlet assortment and effectiveness of distribution and retail management. And those who study market structure, its dynamic and demand for a product in a given region.